Apple is about to release Apple Intelligence 3.0 in iOS 27, with the core highlight being the "Siri native orchestration" feature, which enables Siri to natively coordinate complex tasks across multiple applications. The new version transforms Siri into a complete chatbot, supporting continuous conversation, text input, screen sensing, and deep application integration. It is internally codenamed "Campos" and is expected to be officially released at WWDC 2026.

OpenAI has acquired Software Applications Incorporated, the Mac AI startup founded by former Apple Shortcuts engineers, bringing its Sky assistant and 12-person team into the ChatGPT ecosystem. This strategic acquisition signals OpenAI's push for native macOS integration while Apple expands its multi-partner AI strategy, juggling partnerships with OpenAI, Google Gemini, and Anthropic to power Apple Intelligence across its billion-device ecosystem.

Apple has officially unveiled its new AI chatbot project codenamed "Campos," marking the tech giant's most aggressive push into the generative AI space. This strategic move positions Apple to compete directly with OpenAI's ChatGPT and Google's Gemini, potentially reshaping the AI assistant landscape.