Meme-First Email Studio: Supermeme + Hoppy Copy for B2B Brands That Don’t Want Boring Newsletters
Category: Monetization Guide
Excerpt:
Use Supermeme to generate brand‑safe, multilingual memes for campaigns, and Hoppy Copy to turn them into high‑performing newsletters, launches, and automations. This is a detailed, step‑by‑step system you can run for your own brand—or sell as a “meme‑powered email studio” service to clients—without hype or unrealistic promises.
Last Updated: February 2, 2026 | Playbook: Meme-powered email & newsletter studio | Tools Verified: Supermeme.ai + Hoppy Copy websites & pricing pages are live and operational
1 · Why your emails are quietly dying in the inbox
Translation: once a month, if that. Then you feel guilty, overcompensate with a long, dense email, and unsubscribes creep up. In between issues, your audience forgets who you are.
People don’t open emails that feel like work. Your audience is used to memes and screenshots in their group chats, then your subject line lands like a compliance memo.
True: cringe memes will hurt you. Also true: a single, well‑placed meme that says what your buyer is already thinking can humanize your brand instantly. The key is context and restraint, not clown suits.
Your team is shipping product, fulfilling services, talking to customers. Deep ideation for campaigns gets pushed to “later”. That’s why you want tools that surface ideas automatically (Hoppy Copy’s autopilot content engines, Supermeme’s text‑to‑meme) instead of relying on spark-of-genius nights.
If you’ve ever said “we’ll fix the newsletter after this launch,” this system is designed for you.
2 · Your two‑tool stack: memes + machine that sends them
• Input: your idea, text, or topic.
• Output: 8 memes at a time, with captions + templates selected by AI.
• Extra:
curated templates safe for business use, custom uploads, multilingual support.
• Uses AI models (GPT, Claude, Gemini, Perplexity, etc.) for email‑optimized copy.
• Creates newsletters, sequences, subject lines, and landing copy based on your brand memory and competitor monitoring.
• Can send emails directly or export to your existing ESP.
• Decide when a meme fits (and when it doesn’t).
• Keep AI copy in check so it still sounds like a human.
• Turn performance data into new meme + copy experiments.
3 · Offers built on memes + email (that sound normal when you say them)
You keep your current newsletter.
I’ll:
• add 1–2 relevant memes per issue (Supermeme),
• rewrite subject lines and hooks in Hoppy Copy,
• and send a simple performance summary (what got clicks, what didn’t).
For product/course launches:
• 3–7 launch emails (Hoppy Copy),
• 10–20 Supermeme‑generated memes that match each stage (tease, open cart, FAQ, last call),
• plus 10–20 social posts built around those memes.
Hoppy Copy monitors 10–25 of your competitors’ emails and pulls what they’re sending .
You turn their patterns into:
• 1 breakdown email (“Here’s what everyone else is doing”), and
• a meme pack roasting/playing off common tropes in your niche.
For other agencies:
you become their behind‑the‑scenes meme+email person.
They bring clients; you:
• produce monthly meme banks via Supermeme,
• build email templates & sequences via Hoppy Copy,
• hand everything back in clean docs & asset folders.
4 · The meme‑email system SOP (what you actually do each week)
- Look at:
- Customer questions from support/sales.
- Competitor emails via Hoppy Copy’s monitoring (what are they pushing this week?).
- Any cultural moments relevant to your niche.
- Pick one main problem to address: “Our onboarding emails feel boring”, “Everyone underestimates X risk”, etc.
- Decide: is this a teaching email, story email, or a launch/promo email?
- Open Supermeme → “Text to Meme.”
- Write 3–5 one‑line prompts that capture your insight:
- “When the sales deck says ‘seamless’ but onboarding takes 3 weeks.”
- “Marketing: ‘it’ll be a quick email.’ 3 hours later…”
- “When you finally segment the list and open rates double.”
- Generate memes (you’ll get up to 8 options per input).
- Save 5–10 memes that:
- Are instantly understandable without explanation.
- Are safe for a professional context (no politics, no personal attacks).
- Line up emotionally with your email’s point.
- Open Hoppy Copy → choose “Newsletter” or “Campaign” template.
- Load your brand voice (Hoppy Copy lets you save tones & brand memories).
- Feed a short brief:
- Main problem you’re addressing.
- Key meme lines you liked (“when onboarding takes 3 weeks…”).
- CTA (book demo / reply / download guide).
- Generate a draft, then:
- Rewrite any parts that feel too “AI‑generic”.
- Insert 1–2 memes as images with short alt text.
- Ensure flow makes sense even if images don’t load.
- After sending, check:
- Open rate vs your average.
- Click rate on meme images vs text links.
- Replies or forwards (qualitative feedback).
- Save:
- Meme + subject line pairs that worked well.
- “Never again” examples (too edgy, misunderstood).
- Tag memes in a simple spreadsheet or Notion: [Topic] [Emotion] [Performance]
5 · Extending beyond email: memes for social & sequences
- Take memes that performed well in email and:
- Post on LinkedIn / X with a 1‑paragraph story under them.
- Edit the caption slightly for each platform (Hoppy Copy can help here too).
- Use “meme + takeaway” carousels:
- Slide 1: meme.
- Slide 2–3: what it illustrates.
- Slide 4: CTA.
- Welcome sequences:
- Email 1: problem + meme (relatable pain).
- Email 2: your framework.
- Email 3: case study (optional meme).
- Re‑engagement:
- Use one strong meme addressing “ghosted” or “forgot we exist”, then a short value summary.
- Hoppy Copy has templates for sequences and automations so you’re not inventing flows from scratch.
6 · How to price this without feeling like you’re lying
| Package | What they get (per month) | Your time | Fee (USD, realistic) |
|---|---|---|---|
| Meme‑Boosted Newsletter |
• 2 newsletters edited + “memefied” • 6–10 new memes/month • Simple metrics summary (opens, clicks, meme CTR) |
4–6 hours | $250–$600 |
| Launch With Memes |
• 1 launch sequence (5–7 emails) • 15–30 memes mapped to emails & socials • Documented content calendar for the launch window |
10–18 hours (over 2–4 weeks) | $900–$2,500 |
| Agency Meme‑Ops |
• 2–3 meme packs/month (15–25 memes each) • 4–6 email templates or sequences • Slack/Notion support and light consulting |
12–20 hours | $1,200–$3,500 |
Tool costs are relatively small compared to service fees: Supermeme Solo (≈$6.49/mo) + Hoppy Copy Starter/Pro (≈$29–49/mo) sit comfortably inside even a single $300+ client project when used thoughtfully, but confirm current prices before you quote.
7 · Who buys this and how to pitch it (without saying “AI” 20 times)
- Founders who already post on LinkedIn / X, but send email rarely.
- Newsletters stuck at the same open rate for 6+ months.
- B2B SaaS / agencies whose voice is good on social but bland in email.
- Creators who rely heavily on humor but have no system for email.
Hey [Name], I’ve been following your [newsletter / tweets / LinkedIn posts] — they’re sharp, but your newsletter feels a lot more serious than your social. Random idea: What if each issue had 1–2 on-brand memes that say what your readers are already thinking, plus slightly punchier subject lines? This is exactly what I do: - I use a tool to generate clean, safe memes from your ideas - and a second tool that turns those into ready-to-send emails (or sequences) in your voice. End result: same you, same ideas — but your emails look & feel like your best social posts. If you send me your last 2 newsletters, I can mock up a “meme-boosted” version of one so you can see the difference. Worth a look? [Your name]
Talk about speed, consistency, and brand feel. The AI stack is your infrastructure; they’re buying outcomes and saved time.
