AI Video Generator Tutorial: Turn Blog Content into Social Media Videos with InVideo and Lumen5

Category: Monetization Guide

Excerpt:

Complete guide to using InVideo AI and Lumen5 for AI video creation and content repurposing. Learn how to transform blog posts into engaging social media videos, start an AI video creation service, and generate video content for marketing without editing skills. Includes step-by-step tutorials, pricing strategies, and client acquisition methods for freelancers and agencies.

TUTORIAL
Updated March 15, 2026 | InVideo + Lumen5
AI Video Content Repurposing Social Media
InVideo = AI video generation Lumen5 = Blog to video Output = Social media videos

AI Video Generator Tutorial: Turn Blog Content into Social Media Videos with InVideo and Lumen5

Businesses produce blog posts, articles, and newsletters constantly. Most of this content dies after one publish. Meanwhile, social media algorithms demand video. Static posts get ignored. Video content gets shared, clicked, and converted.

I watched companies struggle with this gap. They had written content but no video strategy. Hiring video editors cost thousands. Learning video editing took months. So they posted nothing.

This workflow uses InVideo for AI-powered video generation and Lumen5 to transform blog posts into social videos. No editing skills required. Turn one article into five platform-specific videos in under an hour.

Why video content repurposing matters
X
Without video: Blog posts reach only existing subscribers. Social posts get 2-3% engagement.
OK
With video: Same content reaches new audiences. Video posts get 48% more views on average.
INVIDEO'S JOB
Generate videos from text prompts with AI voiceover and stock footage
LUMEN5'S JOB
Transform blog posts and articles into branded video content automatically
Reality check: AI video generators produce good results quickly, but not cinema quality. For basic social media content, marketing videos, and content repurposing, they work well. High-end brand videos still need professional editors.

The Opportunity: AI video creation for content marketing

Who needs AI video content
  • Content marketers — have blogs, need social videos to maximize content reach across platforms without doubling production time.
  • Small businesses — want video marketing but cannot afford agencies or in-house video teams for consistent output.
  • Course creators — produce written lessons that could become video modules, expanding format options for students.
  • SaaS companies — need product explainers, feature demos, and tutorial videos continuously for onboarding and marketing.
  • Personal brands — want YouTube presence but lack time or skills for traditional video production workflows.
Content repurposing statistics
Video posts: 48% more views than static posts
Social video: Shared 1200% more than text and images combined
Repurposed content: 300% increase in total reach
Average ROI: Businesses report 4x return on video marketing investment
The gap in the market
Companies sit on mountains of written content. Blog posts, whitepapers, email sequences, documentation. All potential video material. Most businesses know video performs better but cannot justify the cost of professional video production for every piece of content. AI video generators bridge this gap. They turn existing content into video at a fraction of traditional production cost.

Tool Roles: InVideo vs Lumen5 comparison

IV
InVideo AI
invideo.io

AI-powered video generator. Type a prompt, get a complete video with script, voiceover, stock footage, and music. Best for creating videos from scratch without source material.

Text to Video
Enter a prompt, AI generates complete video with narration
AI Voiceover
Multiple voice options in various languages and accents
Stock Library
Access to millions of stock clips and images
Pricing: Free tier with watermarks. Plus: $25/month. Max: $48/month. Annual billing discounts available.
L5
Lumen5
lumen5.com

Blog-to-video converter. Paste a URL or text, AI extracts key points and creates video with branded templates. Best for content repurposing from existing articles.

URL to Video
Paste blog URL, AI creates video automatically
Brand Templates
Customizable templates with brand colors and logos
Multiple Formats
Square, landscape, portrait for different platforms
Pricing: Free community plan. Starter: $29/month. Professional: $79/month. Annual plans save 25%.
When to use each tool
Use InVideo when: Creating videos from scratch with AI, need custom scripts and voiceover, want AI to handle entire production process.
Use Lumen5 when: Repurposing existing blog content, need brand-consistent templates, want to scale video production from article backlog.

InVideo Workflow: AI video generation from scratch

Use InVideo AI when you need to create video content without source material. The AI handles script writing, voiceover, footage selection, and editing automatically.

Step-by-step: Creating AI videos
  1. Go to invideo.io and create an account
  2. Click "Create video with AI" and enter your prompt
  3. Example prompt: "Create a 60-second Instagram video about sustainable fashion tips for young professionals"
  4. AI generates script, selects footage, adds voiceover
  5. Review the video and edit any sections as needed
  6. Adjust voice, music, or replace clips in the editor
  7. Export in your preferred resolution and format
Pro tip: Detailed prompts produce better results. Include target audience, video length, platform, tone, and key messages for best output.
Video types that work well
- Social media ads and promos
- Product explainers
- Educational content
- Listicles and tips videos
- Brand stories
- Tutorial summaries
- Industry news recaps
Prompt template for clients
Create a [length] video for [platform] about [topic] targeting [audience]. Include [key points]. Use a [tone] tone. End with [call to action].
Fill in the brackets with client specifics. This template produces consistent, usable results.
Editing tips
  • Replace generic footage with client-specific media when available
  • Adjust AI voice speed for better pacing
  • Add brand intro/outro clips for consistency
  • Use the timeline editor for precise timing

Lumen5 Workflow: blog to video repurposing

Use Lumen5 when clients have existing blog content that needs to become video. The AI extracts key points and creates platform-ready videos automatically.

1. Input content

Paste blog URL or article text. Lumen5 analyzes the content and identifies key points for the video script.

2. Customize design

Select a template. Apply brand colors, fonts, and logo. Choose aspect ratio for target platform.

3. Refine and export

Edit scenes, adjust text, swap images. Export in multiple formats for different platforms.

Platform format guide
Instagram Feed: 1:1 (1080x1080)
Instagram Reels: 9:16 (1080x1920)
Facebook Feed: 16:9 (1920x1080)
YouTube Shorts: 9:16 (1080x1920)
LinkedIn: 1:1 or 16:9
TikTok: 9:16 (1080x1920)
Content repurposing strategy
- One blog post = 3-5 short videos
- Extract key tips as standalone clips
- Create teaser for full article link
- Make quote graphics from highlights

Monetization: AI video creation service packages

STARTER
Single Video Package

One custom AI-generated video for social media. Best for clients testing video content.

INCLUDES
1 video (30-60 seconds)
2 revision rounds
1 platform format
$49-99
POPULAR
Content Repurposing

Transform blog posts into video series. Best for content marketers maximizing ROI.

INCLUDES
5 videos from 1 article
Multiple platform formats
Brand customization
3 revision rounds
$199-349
RECURRING
Monthly Retainer

Ongoing video production for consistent content schedule.

INCLUDES
8-12 videos per month
Priority turnaround
Strategy consultation
Performance analytics
$499-999/month
Where to find clients for AI video services
Platforms: Fiverr, Upwork, Contra — list AI video creation, content repurposing, social media video services.
Direct outreach: Marketing agencies without video capabilities, SaaS companies with blogs, course creators.

Pricing: costs and profit margins

ServiceClient PriceTool CostTimeProfit
Single video (60 sec)$49-99$0-530-60 min$44-99
Blog to video (5-pack)$199-349$15-302-3 hours$169-334
Monthly retainer (10 videos)$499-799$25-505-8 hours$449-774
Agency white-label (20 videos)$999-1,499$50-10010-15 hours$899-1,449
Monthly tool costs
InVideo Plus: $25/month
Lumen5 Starter: $29/month
Total: ~$54/month
Break-even calculation
One $99 video package covers monthly tool costs.
One retainer client covers costs + profit.
High margin business model.

Launch: starting your AI video creation service

1
Master the tools (Day 1-2)
Create accounts on InVideo and Lumen5. Generate 5-10 test videos. Learn prompt engineering for better outputs. Understand platform format requirements.
2
Build portfolio (Day 3-4)
Create sample videos for fictional clients in different niches: SaaS explainer, real estate promo, e-commerce product video, educational content. These demonstrate range.
3
Create service listings (Day 5)
Set up Fiverr gigs or Upwork profile. List specific services: AI video creation, blog to video conversion, social media video packages. Include portfolio samples.
4
Get first clients (Day 6-7)
Bid on relevant projects. Offer competitive rates for first few clients to build reviews. Over-deliver on quality and turnaround. Request testimonials and referrals.
Revenue projections
Month 1: 2-5 clients, $100-300. Building portfolio and reviews.
Month 2-3: 5-10 clients, $300-700. Repeat business emerging.
Month 4-6: Retainer clients, $500-1,500+. Consistent revenue.
Scale path: Agency partnerships, white-label services, team expansion.

Summary

The workflow
  1. Client provides content or brief
  2. Use InVideo for AI-generated videos
  3. Use Lumen5 for blog repurposing
  4. Customize with brand elements
  5. Export in multiple platform formats
  6. Deliver with revision rounds
Why this works
  • High demand (video outperforms static)
  • Low barrier (no editing skills needed)
  • High margins (low tool costs)
  • Scalable (AI does the heavy lifting)
  • Recurring potential (content never stops)
  • Multiple client types
Bottom line: Every business needs video content. Most cannot afford traditional production. AI video generators solve this at scale. Your job is to guide clients, customize outputs, and deliver platform-ready content. Start with portfolio samples, price competitively for reviews, then scale to retainers.
Start creating AI videos today
Tags： , , , , , , , , , , ,
FacebookXWhatsAppEmail